Social media marketing platform Socialbakers has announced that it is offering help to NGOs in managing social media communications during the COVID-19 pandemic by providing six months free access to its platform. The service is effective until September 2020 or qualified NGOs and regions.
The initiative aims to help organizations communicate with their audience and make it faster and easier to collaborate, plan, create and publish critical educational social media content about the Coronavirus, while their marketing and PR teams work remotely.
“In times of crisis, it is important that we all come together as a society and offer help with the tools that we have at our disposal,” said Yuval Ben-Itzhak, CEO, Socialbakers.
“It’s often a struggle for any organization to stay on top of its social media channels, but during a public emergency like this, we can’t not communicate. With this donation of our technology, we offer our full support to NGOs who provide the public with timely and essential information on social media about what we can do to protect ourselves and each other.”
As social distancing increasingly becomes the norm across the globe, social media has become a crucial tool for keeping the public informed about the latest news and guidance regarding the COVID-19 pandemic.
As part of the offering of access to their platform, the “Socialbakers Suite” includes a central hub that NGOs can use to manage all of their social media operations. It also has community management tools to help them inform and update their online communities as well as efficiently process incoming queries.
NGOs can contact Socialbakers at support_NGO@socialbakers.com for more info on accessing the suite.