Social Media Marketing

Infographic: Social media marketing insights for the holidays | Articles | Social Media – PR Daily

Written by admin

Social media is an important channel for marketers looking to make a
holiday splash.

As consumers begin their holiday shopping for gifts and bargains, they are
more and more likely to be influenced by social media posts. A well-placed
call to action on Instagram or Facebook, or a LinkedIn campaign, might make
the difference between a happy new year and a lackluster holiday season.

[RELATED:

Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications
.]

This infographic
from
Animoto
details how marketers should approach social media efforts for the
holidays.

Insights include:

  • Seventy-nine percent of marketers say they will run a holiday ad on
    social media this year.
  • Of the marketers who ran a holiday ad last year on social channels, 88
    percent say it was effective.
  • Some 56 percent say a holiday social media video campaign influenced a
    purchasing decision.

To learn how a social media campaign could help your holiday sales figures,
consider
the full infographic
below.

Let’s block ads! (Why?)


Source link

About the author

admin

Leave a Comment