If you’re buying it, you’re probably buying it online. So if you’re selling it, you need to know the ins and outs of digital marketing. This is no small task — it’s an ever-changing landscape, and different platforms sometimes require entirely different approaches. But that’s where the Digital Marketing Foundations Mega Bundle comes in: these eight courses will give you all the information you could ever need to properly understand digital marketing for just $39. Here’s what you’ll learn:
Complete Google AdWords Professional Certification Training
Google AdWords is the single most popular search advertising tool, and this course will turn you into a complete expert in utilizing its many features. The course offers 360-degree exposure to the Pay-per-Click network, providing you with a comprehensive understanding of its functionalities, including Search, Display, Mobile, and Video. These 13 hours of high-quality e-learning will help you master Google AdWords and leave all the AdWord amateurs in the dust.
Youtube and Video Marketing Certification Training
Video content is the future, so if you want people to buy your product, you should at least consider the video format. This course features four high-quality chapters all about how to produce and stream videos to market your product.
Facebook Marketing & Advertising Certification Training
Next to Google Ads, paid Facebook advertising is one of the most effective digital marketing tools available today. Luckily, what at first seems like a complex and counterintuitive interface will become second nature after this course. Learn to navigate it like a pro with seven high-quality chapters and two hours of e-learning that will teach you all the vital aspects of Facebook advertising.
Pinterest Marketing Certification Training
Pinterest might seem secondary to Facebook and Google, but it’s still a powerful tool that should be taken advantage of. Especially useful for selling art and other visual products, Pinterest marketing can drive significant traffic and sales. This certification course will teach you to generate massive website traffic and understand the intricacies of a well-rounded marketing strategy.
Certification in Twitter Advertising
Twitter is more than just a place for jokes and policy statements from prominent politicians, it’s actually a great place to raise awareness for your product and brand. Luckily, this course doesn’t just teach you how to market on Twitter, it teaches you why you should be marketing there in the first place. By the time you’re done, you’ll turn Twitter into one of your most successful marketing tools.
Display Advertising Certification Training
You likely see display ads everywhere, but you won’t know how important they are until you take this course. Through eight chapters, one and a half hours of instruction, this course will be your official intro into the world of display advertising.
Search Engine Optimization Foundations Course
All gimmicks aside, your most important marketing skill may end up being SEO — the powerful use of search engine optimization to drive users to your site. Luckily, this doesn’t have to be boring, as these two hours of high-quality e-learning will help you learn on-page best practices, including how to generate relevant keywords to keep people clicking on your site.
Content Marketing Foundations Course
Social media blog posts, LinkedIn articles, and content for Facebook will get a lot of eyes on your brand. And this course will teach you how to get it all done. From keeping a consistent message to understanding basic content marketing strategy, everything you need to know is right here in this course.
Altogether, these courses have an MSRP of $992, but you can get all eight in the Mashable Store for just $39. So what are you waiting for?